Kiwitaxi, a global transfer service provider, today announced the launch of Travelmate, an innovative online travel companion platform designed to enhance travellers’ journeys worldwide.
According to a recent McKinsey report, travellers are increasingly moving away from mass tourism and seeking more personalised, meaningful experiences built around authentic stories and local insights. For example, 52% of Gen Zers say they prefer to spend on experiences rather than possessions, while the global experiential tourism market is projected to reach $1.3 trillion by 2030.
This shift, accelerated by the growth of independent travel, is fueling the demand for richer, more immersive itineraries. At the same time, digital discovery is reshaping the travel planning process: 74% of travelers say social media influences their trip decisions, and searches for “best things to do” grew by over 40% year-on-year, according to Google Trends.
The launch of the hub marks Kiwitaxi’s expansion into a comprehensive travel platform. The elegant, intuitive blog-style interface supports trip planning with practical and inspirational content. From the winding streets of Rome and Paris to the vibrant bustle of Bangkok, Barcelona, and Osaka, Travelmate already features 50+ city guides, each with local tips, must-see sights, and cultural insights.
The platform will continuously expand with fresh perspectives, featuring curated content from 100+ travel influencers, local creators, and cultural ambassadors. Incorporating unique and diverse viewpoints, Travelmate aims to inspire travelers to create meaningful, sustainable, and memorable relationships with destinations worldwide.
With the UK being one of Kiwitaxi’s key markets, the launch of Travelmate also speaks directly to the needs of British travelers. As one of Europe’s most active outbound travel audiences, UK travelers can benefit from the platform’s global city guides and curated insights when planning their international journeys.
“At Kiwitaxi, we see great potential in working with industry partners to broaden the travel journey,” said CEO Marie Borisova. “In the future, our customers could enjoy a wider range of services – from airport transfers to curated experiences – within one ecosystem. This direction holds strong promise for reaching new customer segments.”
The platform represents a strategic expansion of Kiwitaxi’s service portfolio, leveraging the company’s existing global infrastructure while adding new dimensions to the travel experience.
The Travelmate platform is now live and accessible at https://kiwitaxi.com/en/guide/
About Kiwitaxi
Kiwitaxi is a global provider of private transportation and airport transfer services, operating in over 100 countries. The company offers fixed-route transfers and chauffeur-driven hire services for both individual travelers and businesses. Since its founding in 2012, Kiwitaxi has served more than one million passengers worldwide.
For more information or to book a transfer, visit kiwitaxi.com
Press contact:
Kseniia Korekhova
Kiwitaxi
