CBD has become somewhat of a health craze in recent years. The hemp-derived product is now legal in almost every American state, and as more people discover the wide range of physical and mental benefits it can have on the mind and body, they’re on the lookout for the best and most convenient ways to enjoy CBD.
Plain Jane is a CBD brand that was founded in 2018 by Evan Marshall and Lindsey Holthaus. They launched the brand by developing and introducing the world’s first low-odour CBD flower, which they incorporated into an extensive line of unique products.
Pioneers Leading by Example
Based in Medford, Oregon, Plain Jane offers their extensive line of products both online and in-store. Both sales mediums are thriving and, while they love catering to local customers in their store, they believe that e-commerce is the future.
Plain Jane believes in offering the highest-quality products at the most affordable prices. They focus on new products that are the most convenient for consumers, from pre rolls to hemp cigarettes to gummies. Their packaging is minimalist, bright, and fun to focus on the product but also separate themselves from other hemp companies with drab packaging. “We want our customers to get excited when they see the blue Plain Jane box at their door. We want Plain Jane to be an experience from the moment they open the box until the time they feel the effect of the product,” says a Plain Jane co-founder.
Prioritizing Quality and Trust
It doesn’t take a ton of money to provide that experience. Plain Jane focuses on fun but inexpensive packaging, reducing the need for a trade off between affordability and aesthetics. “We make sure the product is so high-quality that it speaks for itself and enhance it with fun, informative packaging.”
By focusing on quality and building trust with their customers, Plain Jane hasn’t had to spend much time or resources on social media marketing, either; they haven’t needed to. They grew their Instagram account to over 138,000 followers totally organically. A significant part of their appeal is their dedication to dispelling stereotypes about the hemp industry and spreading awareness about CBD and its many positive benefits. They produce many tutorials and interactive blogs that they share on their website, YouTube, and Instagram. They are also big advocates for creating greater access to cannabis.
Since the inception of Plain Jane in 2018, Holthaus and Marshall have conducted business by following the mantra, “Do the right thing.” They worked hard to become one of the leading hemp brands in the world by never wavering in their dedication to prioritizing quality, trust, and affordability above all else.
CBD for Everyone
Plain Jane products are considered to be among the most fairly-priced CBD products on the market. While their retail prices are already cost-efficient, the company also offers wholesale prices to make their premium hemp products more accessible to everyone.
Plain Jane produced the world’s first low-odour CBD flowers to give everyone a chance to enjoy cannabis the way they want to. In addition to their low-odour flowers and hemp cigarettes, the company also offers top-notch harvests of CBD buds, premium hemp flowers, CBD kief, oils, topicals, and vape cartridges.
Since its inception in 2018 through its acquisition by Colorado-based Industrial Hemp Farms in 2020, Plain Jane has always been about helping as many people as possible. One of their main goals is to help everyone around the world feel comfortable using hemp.