New research from the World Health Organisation predicts that by 2050, 1 in 10 people will have disabling hearing loss. That’s over 700 million people worldwide.
Despite this alarming statistic, Preply’s analysis of Google search data reveals a troubling trend – interest in learning Sign language is steadily declining. Global searches for “sign language classes” have plummeted 17% in the past year, reaching their lowest level since 2004 – with interest steadily declining year after year. More specifically, searches for “BSL” (British Sign Language) are down 18%, while “ASL” (American Sign Language) has seen a 12% decline within the last year.
At a time when inclusivity should be a priority, why is such a vital communication skill being overlooked? To mark Sign Language Week, online language learning platform Preply, are calling for a shift in perception – because sign language isn’t just for the Deaf community; it’s a skill everyone should have.
A universal language for a more inclusive world
Many people assume that unless they are deaf or have a deaf relative, they don’t need to learn Sign language. But that’s a huge misconception, says Anna Pyshna, spokesperson for Preply.
“Sign language is one of the most powerful tools for fostering inclusivity, yet many people still see it as a niche skill rather than a universal one.
Learning even basic signs can make everyday interactions more accessible – whether it’s ordering coffee, helping a customer, or simply making someone feel included.
When more people embrace sign language, we move toward a society where inclusivity isn’t an afterthought but a natural part of how we connect with one another.”
The top 3 cognitive and social benefits of learning Sign
Beyond inclusivity, learning Sign language has tangible cognitive benefits, explains Anna:
- Boosts memory & multitasking: “Studies show that sign language users develop stronger cognitive flexibility, helping them juggle multiple tasks and improve problem-solving skills.”
- Improves non-verbal communication: “Even in spoken conversations, we rely on body language and facial expressions. Learning sign language makes you more perceptive in understanding unspoken cues.”
- A future-proof skill: “With hearing loss on the rise, sign language skills could become as essential as knowing a second spoken language. In the workplace, employees with signing abilities stand out in customer service, healthcare, and education sectors.”
Why now is the time to learn
With hearing loss increasing globally, we should be seeing a spike in interest in Sign language rather than a continuous decline.
Anna concludes, “Sign is not just for the Deaf community; it’s a communication tool that benefits everyone. Even knowing a few basic signs, like ‘thank you,’ ‘hello,’ or ‘help’, can make a massive difference.
Isn’t it time we started learning a language that truly connects people?”
Feature Image Credit: Pexels
