The UK’s live music industry is thriving, following a 20% increase in concert demand in the last three years. This colossal demand has meant that many fans now have to rely on resale tickets, with Google searches for “eras tour resale” soaring by 347% between April and May this year.
With this in mind, SeatPick were keen to uncover the artists whose tickets are increasing in resale value the most. To do so, the ticketing experts collected the face value ticket prices of artists touring the UK alongside internal resale data, to ultimately reveal the artists with the largest increase in resale value.
The artists increasing resale value the most for UK tour dates
SeatPick can reveal that Taylor Swift tickets have the largest increase in resale value, with an average increase of 81%. The average cost of face value tickets for the Eras Tour are priced at £134, with the average resale price soaring to £704.50. This is nearly four times more than Jess Glynne, the second highest ranking female on the list (£181.90). Taylor Swift has the most expensive maximum price of all artists analysed, at a staggering £10,860 per ticket. Swift’s unmatched stage presence and dedicated fanbase have propelled her concerts into must-attend events, driving demand to unprecedented heights. Fans can try for resale tickets to watch Swift through her June and August shows across the UK.
Ranking second are English pop-rock band, Scouting for Girls, hosting the most affordable artist with face value tickets priced at a modest £27.50. However, Scouting for Girls has seen a remarkable 76.6% surge in resale value, with resale tickets averaging £117.50. Despite this surge, this is still the most affordable tour in the ranking by 20%. The nostalgic boy band have tour dates throughout the summer months and into autumn; May, September, and October.
Coming in at third is British band, Mcfly, who have seen a substantial 74% increase in the resale value of their tickets. Priced at a moderate range of £59.50 for face value tickets, McFly’s timeless tunes strike a chord with fans, evoking nostalgia and excitement in equal measure. Across their UK tour dates, ticket prices have spiked with an average resale price of £215, which is 40% more expensive than boy band Jonas Brothers (£143.30). With an average of just 74 tickets left across their August tour dates, Mcfly are in high demand by fans across the UK.
British rock icon Liam Gallagher places fourth, commanding a huge 72.1% increase in resale value. Despite face value tickets starting at £53.50, Gallagher’s legendary status has led to an average resale price of £191.90, which is 10% more expensive than British band JLS (£174). Gallagher has an average of 158 resale tickets still available to purchase for his UK tour dates.
